Tuesday, May 4, 2010

The Soy Soft Collection

The idea behind the Soy Soft Collection was to find the softest-ever organic fabric and translate it into the most basic baby essentials.


Turns out that the softest fabric is a blend of Organic Cotton and Soy. I've never felt anything like it. It usually elicits a nice "exhale" when people touch it...



I chose both a Jersey and a Terry. The Terry was due to popular demand. Back in 2007, I released a Limited Edition Organic Cotton Terry Fitted Crib Sheet which was so popular that people continued to request it for years. Now the Organic Cotton and Soy version is even more decadent.


I was originally inspired by the time I spent at my Grandmother's house in the Swiss Alps during my childhood. The Terry fitted sheets were always so dry and comfy. Turns out that they are popular all over Europe and for good reason. Terry is renowned for it's ability to warm in the Winter and cool in the Summer. Plus, it's super absorbant which keeps it nice and dry all night, which is especially wonderful for babies. Good thing for us that not everyone has caught on yet...













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